In the context of weak external demand brought about by the global financial crisis, and the development of Songxia Umbrella Industry is facing severe challenges, in order to enhance the initiative, enthusiasm and flexibility of measures to respond to the challenges, under the guidance of the Municipal Bureau of Commerce, Songxia Town Government and Shangyu City For the eighth time, the Umbrella Chamber of Commerce organized 18 booths for 40 companies in the umbrella industry in the name of "China Umbrella City" and "China Umbrella Industry Export Base" to participate in the 112th Canton Fair Phase III. During the exhibition, all companies firmly grasped that global buyers still attend the conference even when the economy is in a downturn. The visitors must have the opportunity to plan, combine their own characteristics, and take advantage of favorable foreign trade policies to actively seek opportunities in danger. One is to strive for early deals and more deals; second, to actively use the Canton Fair platform to accurately grasp the market, display personalized demand products for different customer groups, and form a differentiated competitive advantage; third, expand a diversified international market, consolidate and expand the development of Europe and the United States. Economic markets, vigorously expand the markets of emerging economies such as Russia, South Asia, the Middle East, Africa, and Latin America, and deeply tap the market potential of ASEAN and other free trade zones.

According to statistics, during the five-day exhibition period, 18 companies received a total of 1,625 merchants, with an intent turnover of 19.5399 million U.S. dollars. Although there was a slight decrease from the same period last year, superior companies still achieved significant results. During the exhibition, U.S. merchants directly under Jinding Umbrella Industry Single 1.5 million US dollars.

From January to September, Songxia Umbrella Industry achieved an output value of 6.11 billion yuan, a year-on-year increase of 5.8%, and self-operated exports of US$15.56 million, an increase of 10.5% year-on-year, nearly 10 percentage points higher than the city's average growth rate of self-operated exports.